. inspired . #2 .

after posting the photo's of the spring'15 aquascutum jUnior collection last week i took a little trip down memory lane . looking back over my initial colour & inspiration boards for this collection . remembering the trip to paris to source new fabrics for the range . & . that whole selection process that leads up to the designing of the range .

perhaps it may have made more sense to share these with you before the lOokbOok images . but then again i think they can be appreciated for what they are . something separate & distinct from the finished range . 

. inspiration . colour . designing .

. have an inspired day .

. aquascutum junior . a day out at the zoo .

it's a strange job the job i do . as a designer you design & develop a range . & . then you move on to the next range to design & develop . & . then the next . & . then you remember that range that you worked on all those months ago . & . you go & look for it . & you almost hold your breath as you don't know quite how it will have turned out . who knows what might have happened to it in the multitude of processes it goes through after it leaves your hands . you never ever quite know . 

i'm happy { & relieved ! } to say that the aquascutum junior range for spring'15 looks lovely . i'm going to pretend i haven't noticed that a few of my favourites don't seem to have quite made it into the range . nope . haven't noticed . but i am loving the look book photography . 

the shoot took place at lOndon zOo & i think the shoot is a perfect blend of showing off the iconic aquascutum classics that we included in the range, like the trench coats & the club checks, but mixing in a younger, cooler look with the styling & location .

. Aquascutum jUnior . Ss15 cOllection .

. photography . Adrian Green .

. Alex&Alexa . ChildrenSalon . ChildsplayClothing . HouseOfFraser . Terraces .

sadly this was the last collection i worked on for aquascutum . although i'm sure that the wonderful design team i worked with in hOng kOng have developed an equally lovely collection for Winter'16 . & . i look forward to seeing the lookbook for next season too .

for now i will leave you with a look at the behind the scenes footage from the shoot . 

. behind the scenes . sS15 jUnior shoot .

. have a happy day .

. aquascutum junior .

I hope december is being kind to you so far . I'm juggling cleaning the house for christmas & finishing my last bits of work & making christmas cards & planning christmas baking . all lOvely things to keep me busy & out of mischief !

tOday I took a little time out to look at the range I developed with Aquascutum for their jUnior range . it was sUch a lOvely range to work on . Aquascutum has a wOnderful heritage & a fascinating archive to pillage for inspiration & ideas & I feel lucky that I was able to work on so many ranges with them . 

. Aquascutum jUnior . Aw14 cOllection .

. phOtOgraphy . Adrian Green .

. classic . heritage . tailoring . dressed-up .

. AlexAndAlexa . ChildrenSalon . HouseOfFraser .

there is also a wOnderful campaign videO to accompany the cOllection . which you can see hEre . & not forgetting the amazing Mens & Womens campaign videO featuring Damian Lewis & Eliza Cummings .

. have a happy day .